MailerLite has no permanent free plan in our data — its free option is: Limited free plan.

What is the cheapest paid MailerLite plan?

Standard starts at $10/month with 500 subscribers included, then $0.009 per extra subscribers.

How much does MailerLite cost for 10K subscribers?

At 10K subscribers per month, the cheapest option is Standard at about $96/month before taxes and add-ons.

How is MailerLite billed?

All prices may be subject to applicable taxes. Annual billing saves 10%. Nonprofit organizations receive a 30% discount on paid plans. 14-day free trial of premium features with no credit card required. Free plan allows up to 250 active subscribers and 2,500 emails/month; exceeding active subscriber count locks sending. Comfort plan includes a monthly sending allowance equal to 10× the ceiling of the subscriber tier. Power plan includes unlimited monthly emails subject to fair use policy. Subscribers are counted cumulatively per billing cycle: any address active at any point counts toward the limit until the monthly reset date.

What are the best MailerLite alternatives?

Popular alternatives are Kit, Brevo, Loops. Compare their plans side by side on this page.

email API pricing

by MailerLite

Official Pricing

MailerLite pricing, plans & costs

Q: How much does MailerLite cost?

MailerLite has 5 plans: Standard ($10/mo, 500 subscribers included, then $0.009 per subscriber); Free (Custom quote); Comfort (Custom quote); Power (Custom quote); Enterprise (Custom quote).

Starts at: $10/mo
Free plan: No
Plans: 5
Billed by: subscribers

Plans at a glance

MailerLite plans and prices

Checked against the official pricing page · 2026-10-08

Cost calculator

MailerLite cost calculator

Number of subscribers

10K

Standard estimate

$96/mo

$10/mo, 500 subscribers included, then $0.009 per subscriber

Estimate covers the main usage meter only; taxes and add-ons are excluded.

MailerLite plans at 10K

vs alternatives (cheapest plan)

Brevo$25
MailerLite$96
Loops$99
Kit$119

How much does MailerLite cost per month?


1,000	$15	Custom	Custom	Custom	Custom
5,000	$51	Custom	Custom	Custom	Custom
10K	$96	Custom	Custom	Custom	Custom
50K	$455	Custom	Custom	Custom	Custom
200K	$1,805	Custom	Custom	Custom	Custom

1,000

Standard: $15
Free: Custom
Comfort: Custom
Power: Custom
Enterprise: Custom

5,000

Standard: $51
Free: Custom
Comfort: Custom
Power: Custom
Enterprise: Custom

10K

Standard: $96
Free: Custom
Comfort: Custom
Power: Custom
Enterprise: Custom

50K

Standard: $455
Free: Custom
Comfort: Custom
Power: Custom
Enterprise: Custom

200K

Standard: $1,805
Free: Custom
Comfort: Custom
Power: Custom
Enterprise: Custom

Cheapest plan per volume highlighted. "—" means the plan does not allow that volume.

MailerLite feature comparison from the official pricing page

Feature	Power	Comfort	Free
Monthly email sends	Unlimited	10× subscriber ceiling	2,500 monthly emails
Audiences	Unlimited	Unlimited	Unlimited
Seats	Unlimited	3 seats	2 seats
Dynamic segments	Unlimited	Unlimited	Unlimited
Interest groups (tags)	Unlimited	Unlimited	Unlimited
Websites	Unlimited	Limited to 10	Limited to 1
Landing pages	Unlimited	Limited to 10	Limited to 1
Active forms	Unlimited	Limited to 10	Limited to 3
Email automation templates	Unlimited	Unlimited	Unlimited
Active automations	Unlimited	50	3
Automation steps	100	100	5
Active websites & landing pages	Unlimited	10	1 website & 1 landing page
Active digital products and bookings	Unlimited	5	1
Transactional emails	Try MailerSend	Try MailerSend	Try MailerSend

Monthly email sends

Power: Unlimited
Comfort: 10× subscriber ceiling
Free: 2,500 monthly emails

Audiences

Power: Unlimited
Comfort: Unlimited
Free: Unlimited

Seats

Power: Unlimited
Comfort: 3 seats
Free: 2 seats

Dynamic segments

Power: Unlimited
Comfort: Unlimited
Free: Unlimited

Interest groups (tags)

Power: Unlimited
Comfort: Unlimited
Free: Unlimited

Websites

Power: Unlimited
Comfort: Limited to 10
Free: Limited to 1

6 of 14

How MailerLite pricing works

MailerLite pricing is based on active subscriber tiers and email sending volume, offering Free, Comfort, Power, and custom Enterprise plans. Paid plans scale based on list size, with discounts of 10% for annual billing and 30% for registered non-profit organizations.

All prices may be subject to applicable taxes.
Annual billing saves 10%.
Nonprofit organizations receive a 30% discount on paid plans.
14-day free trial of premium features with no credit card required.
Free plan allows up to 250 active subscribers and 2,500 emails/month; exceeding active subscriber count locks sending.
Comfort plan includes a monthly sending allowance equal to 10× the ceiling of the subscriber tier.
Power plan includes unlimited monthly emails subject to fair use policy.
Subscribers are counted cumulatively per billing cycle: any address active at any point counts toward the limit until the monthly reset date.