How do Apollo.io and SparkPost prices compare?

Apollo.io: $0/month on Free at 0 user. SparkPost: $80/month on Growth at 100,000 emails. Different billing units are not an equal-workload comparison. Estimates exclude unlisted add-ons and taxes.

What matters for transactional email?

Review SMTP or API integration, domain authentication, bounce and complaint events, suppression handling and delivery-log retention.

Can I compare marketing and agent email by sends?

Only when the published plan actually bills by sends. Contacts, subscribers and inboxes stay in their own billing units.

What features and free access does Apollo.io list?

Database of over 275 million B2B contacts with verified email addresses, Automated multi-step email sequences and engagement cadences, Chrome extension for lead enrichment and prospecting directly from LinkedIn, Native CRM integrations with platforms like Salesforce and HubSpot. Free access: Free plan includes up to 10,000 email credits per month, limited mobile and export credits, basic filters, and 2 active . Check plan-specific availability and current terms on the provider's official pricing page.

What features and free access does SparkPost list?

Deliverability analytics, Enterprise scale, Predictive signals. Free access: Trial availability varies. Check plan-specific availability and current terms on the provider's official pricing page.

Email APIs · side by side

Apollo.io vs SparkPost

Compare Apollo.io, SparkPost by sending volume, delivery webhooks, inbound email, domain limits and retention.

Email APIs pricing calculator

These providers bill in different units. Each estimate uses its own workload; there is no same-volume price winner.

Apollo.io

Monthly user

SparkPost

Monthly emails

100K

Apollo.io

$0 / mo

Free · 0 user

SparkPost

$80 / mo

Growth · 100K emails

Listed USD plan fees and tracked usage only. Unlisted compute, transfer, extras, taxes and contract terms are excluded. Custom or unsupported plan usage is not estimated.

Email APIs overview & pricing

Email APIs	Apollo.io	SparkPost
Provider	Apollo.io, Inc.	Bird
Billing unit	user	emails
Plan at selected usage	Free	Growth
Monthly estimate	$0/mo	$80/mo
Workload	0 user	100K emails
Free access	Free plan includes up to 10,000 email credits per month, limited mobile and export credits, basic filters, and 2 active	Trial availability varies
Published plans	Free, Basic, Professional, Custom	Free, Startup, Growth, Enterprise
Prices checked	2026-10-08	2026-10-08

Provider

Apollo.io: Apollo.io, Inc.
SparkPost: Bird

Billing unit

Apollo.io: user
SparkPost: emails

Plan at selected usage

Apollo.io: Free
SparkPost: Growth

Monthly estimate

Apollo.io: $0/mo
SparkPost: $80/mo

Workload

Apollo.io: 0 user
SparkPost: 100K emails

Free access

Apollo.io: Free plan includes up to 10,000 email credits per month, limited mobile and export credits, basic filters, and 2 active
SparkPost: Trial availability varies

Published plans

Apollo.io: Free, Basic, Professional, Custom
SparkPost: Free, Startup, Growth, Enterprise

Prices checked

Apollo.io: 2026-10-08
SparkPost: 2026-10-08

Email APIs monthly cost

Apollo.io: $0SparkPost: $80

Different workloads, separate estimates

Separate transactional delivery from campaigns, outreach and agent inboxes. Compare monthly sends and daily caps; contacts, seats and inboxes are not sending allowances. Budget separately for dedicated IPs, validation and attachments.