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CRMs & Customer Data · side by side

Census vs Hightouch

Compare Census, Hightouch by seat pricing, contact limits, automation, reporting, integrations and API access.

CRMs & Customer Data pricing calculator

5

Census

$550 / mo

Professional · 5 destinations

Hightouch

$875 / mo

Starter · 5 destinations

Listed USD plan fees and tracked usage only. Unlisted compute, transfer, extras, taxes and contract terms are excluded. Custom or unsupported plan usage is not estimated.

CRMs & Customer Data overview & pricing

Provider
Census
Fivetran
Hightouch
Hightouch
Billing unit
Census
destinations
Hightouch
destinations
Plan at selected usage
Census
Professional
Hightouch
Starter
Monthly estimate
Census
$550/mo
Hightouch
$875/mo
Workload
Census
5 destinations
Hightouch
5 destinations
Free access
Census
Free plan
Hightouch
Free plan
Published plans
Census
Free, Professional, Enterprise
Hightouch
Free, Starter, Business

CRMs & Customer Data monthly cost

Census: $550Hightouch: $875

Cost by destinations

Cost curve data
0
Census
$0
Hightouch
$0
1
Census
$0
Hightouch
$0
3
Census
$350
Hightouch
$525
5
Census
$550
Hightouch
$875
10
Census
$1,050
Hightouch
$1,750
25
Census
$2,550
Hightouch
$4,375
50
Census
$5,050
Hightouch
$8,750

CRMs & Customer Data feature comparison

Seats
Census
Unlimited
Hightouch
Unlimited
Contacts / volume
Census
Unlimited
Hightouch
Unlimited
Automation
Census
Syncs
Hightouch
Syncs
Reporting
Census
Standard
Hightouch
Standard
Integrations
Census
3 destinations
Hightouch
2 destinations
API access
Census
API
Hightouch
API
Single sign-on
Census
Hightouch
Support
Census
Email
Hightouch
Email

Which crm & customer data providers fit your needs?

Census features & plan notes

  • Reverse ETL
  • Warehouse-native
  • Audience hub

Hightouch features & plan notes

  • Reverse ETL
  • Composable CDP
  • AI decisioning

How to compare crm & customer data providers

Use whole-number team sizes for per-seat plans. Confirm whether a listed subscription includes seats or charges for each one, then compare contacts, automation, pipeline workflows, reporting, API access and contract terms.

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Census vs Hightouch — FAQ

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