Auth & Backend · side by side
Auth0 vs Amazon Cognito
Compare Auth0, Amazon Cognito by active-user allowances, social login, MFA, SSO, organizations and audit logs.
Auth & Backend pricing calculator
These providers bill in different units. Each estimate uses its own workload; there is no same-volume price winner.
Auth0
Amazon Cognito
Auth0
$0 / mo
Free · 25K MAUs
Amazon Cognito
$220 / mo
Lite · 50K monthly active users
Listed USD plan fees and tracked usage only. Unlisted compute, transfer, extras, taxes and contract terms are excluded. Custom or unsupported plan usage is not estimated.
Auth & Backend overview & pricing
| Auth & Backend | Auth0 | Amazon Cognito |
|---|---|---|
| Provider | Okta | Amazon Web Services |
| Billing unit | MAUs | monthly active users |
| Plan at selected usage | Free | Lite |
| Monthly estimate | $0/mo | $220/mo |
| Workload | 25K MAUs | 50K monthly active users |
| Free access | 25,000 MAUs | 10K MAUs |
| Published plans | Free, B2C Essentials, B2C Professional, Enterprise | Lite, Essentials, Plus |
| Prices checked | Not listed | Not listed |
- Auth0
- Okta
- Amazon Cognito
- Amazon Web Services
- Auth0
- MAUs
- Amazon Cognito
- monthly active users
- Auth0
- Free
- Amazon Cognito
- Lite
- Auth0
- $0/mo
- Amazon Cognito
- $220/mo
- Auth0
- 25K MAUs
- Amazon Cognito
- 50K monthly active users
- Auth0
- 25,000 MAUs
- Amazon Cognito
- 10K MAUs
- Auth0
- Free, B2C Essentials, B2C Professional, Enterprise
- Amazon Cognito
- Lite, Essentials, Plus
- Auth0
- Not listed
- Amazon Cognito
- Not listed
Auth & Backend monthly cost
Different workloads, separate estimates
Check how each provider defines an active user and separates consumer identity from enterprise organizations. SAML, MFA, custom domains and audit logs can be gated behind higher plans. A backend platform can also charge separately for storage, functions and traffic.
Auth & Backend feature comparison
| Auth & Backend | Auth0 | Amazon Cognito |
|---|---|---|
| Monthly active users | 25,000 MAUs | 10K free, then $0.0055 |
| Social login | Unlimited social | Social federation |
| MFA / passkeys | Basic | SMS/TOTP |
| Enterprise SSO (SAML) | $0.015/MAU | |
| Organizations / B2B | Up to 5 orgs | |
| Branding & custom domain | Custom domain | Hosted UI |
| Audit logs | 1-day logs | CloudTrail |
| Support | Community | AWS support |
- Auth0
- 25,000 MAUs
- Amazon Cognito
- 10K free, then $0.0055
- Auth0
- Unlimited social
- Amazon Cognito
- Social federation
- Auth0
- Basic
- Amazon Cognito
- SMS/TOTP
- Auth0
- Amazon Cognito
- $0.015/MAU
- Auth0
- Up to 5 orgs
- Amazon Cognito
- Auth0
- Custom domain
- Amazon Cognito
- Hosted UI
- Auth0
- 1-day logs
- Amazon Cognito
- CloudTrail
- Auth0
- Community
- Amazon Cognito
- AWS support
Which authentication & backend providers fit your needs?
How to compare authentication & backend providers
Check how each provider defines an active user and separates consumer identity from enterprise organizations. SAML, MFA, custom domains and audit logs can be gated behind higher plans. A backend platform can also charge separately for storage, functions and traffic.
Browse Auth & Backend pricing