Auth & Backend · side by side
Amazon Cognito vs Ping Identity
Compare Amazon Cognito, Ping Identity by active-user allowances, social login, MFA, SSO, organizations and audit logs.
Auth & Backend pricing calculator
50K
Amazon Cognito
$220 / mo
Lite · 50K monthly active users
Ping Identity
Custom / not listed
Custom / unlisted usage pricing · 50K monthly active users
Listed USD plan fees and tracked usage only. Unlisted compute, transfer, extras, taxes and contract terms are excluded. Custom or unsupported plan usage is not estimated.
Auth & Backend overview & pricing
| Auth & Backend | Amazon Cognito | Ping Identity |
|---|---|---|
| Provider | Amazon Web Services | Ping Identity |
| Billing unit | monthly active users | monthly active users |
| Plan at selected usage | Lite | Custom / unlisted usage pricing |
| Monthly estimate | $220/mo | Custom / not listed |
| Workload | 50K monthly active users | 50K monthly active users |
| Free access | 10K MAUs | Trial |
| Published plans | Lite, Essentials, Plus | PingOne for Customers Passwordless, PingOne for Customers Essential, PingOne for Customers Plus, PingOne for Workforce Essential, PingOne for Workforce Plus |
| Prices checked | 2026-10-08 | 2026-10-08 |
Provider
- Amazon Cognito
- Amazon Web Services
- Ping Identity
- Ping Identity
Billing unit
- Amazon Cognito
- monthly active users
- Ping Identity
- monthly active users
Plan at selected usage
- Amazon Cognito
- Lite
- Ping Identity
- Custom / unlisted usage pricing
Monthly estimate
- Amazon Cognito
- $220/mo
- Ping Identity
- Custom / not listed
Workload
- Amazon Cognito
- 50K monthly active users
- Ping Identity
- 50K monthly active users
Free access
- Amazon Cognito
- 10K MAUs
- Ping Identity
- Trial
Published plans
- Amazon Cognito
- Lite, Essentials, Plus
- Ping Identity
- PingOne for Customers Passwordless, PingOne for Customers Essential, PingOne for Customers Plus, PingOne for Workforce Essential, PingOne for Workforce Plus
Prices checked
- Amazon Cognito
- 2026-10-08
- Ping Identity
- 2026-10-08
Auth & Backend monthly cost
Amazon Cognito: $220Ping Identity: Not priced
Cost by monthly active users
Cost curve data
| monthly active users | Amazon Cognito | Ping Identity |
|---|---|---|
| 0 | $0 | Not priced |
| 12.5K | $14 | Not priced |
| 25K | $83 | Not priced |
| 50K | $220 | Not priced |
| 100K | $495 | Not priced |
| 250K | $1,320 | Not priced |
| 500K | $2,695 | Not priced |
0
- Amazon Cognito
- $0
- Ping Identity
- Not priced
12.5K
- Amazon Cognito
- $14
- Ping Identity
- Not priced
25K
- Amazon Cognito
- $83
- Ping Identity
- Not priced
50K
- Amazon Cognito
- $220
- Ping Identity
- Not priced
100K
- Amazon Cognito
- $495
- Ping Identity
- Not priced
250K
- Amazon Cognito
- $1,320
- Ping Identity
- Not priced
500K
- Amazon Cognito
- $2,695
- Ping Identity
- Not priced
Auth & Backend feature comparison
| Auth & Backend | Amazon Cognito | Ping Identity |
|---|---|---|
| 40 million users or more | Not listed | |
| Sign-in with social, SAML, or OIDC providers | Not listed | |
| Sign-in with username and password | Not listed | |
| MFA with authenticator apps and SMS one-time codes | Not listed | |
| Custom runtime action with Lambda triggers | Not listed | |
| Customize managed login page with CSS | Not listed | |
| 99.9% service level agreement | Not listed | |
| Customize managed login page with visual editor | Not listed | |
| MFA with email one-time codes | Not listed | |
| Passwordless sign-in with one-time codes | Not listed | |
| Passkeys sign-in with biometrics and hardware keys | Not listed | |
| Prevent reuse of previous passwords | Not listed | |
| Customize access token scopes and claims at runtime | Not listed | |
| Support for refresh token rotation | Not listed | |
| Protect against malicious sign-in attempts | Not listed | |
| Log and analyze threat profiles and user activity | Not listed | |
| Risk-based adaptive authentication | Not listed | |
| Compromised credentials detection to protect against unsafe passwords | Not listed | |
| Export threat profiles and user activity | Not listed | |
| Multi-Region replication | Not listed | |
| Machine-to-machine authorization | Add-on | Not listed |
| Higher API RPS quota | Add-on | Not listed |
40 million users or more
- Amazon Cognito
- Ping Identity
- Not listed
Sign-in with social, SAML, or OIDC providers
- Amazon Cognito
- Ping Identity
- Not listed
Sign-in with username and password
- Amazon Cognito
- Ping Identity
- Not listed
MFA with authenticator apps and SMS one-time codes
- Amazon Cognito
- Ping Identity
- Not listed
Custom runtime action with Lambda triggers
- Amazon Cognito
- Ping Identity
- Not listed
Customize managed login page with CSS
- Amazon Cognito
- Ping Identity
- Not listed
99.9% service level agreement
- Amazon Cognito
- Ping Identity
- Not listed
Customize managed login page with visual editor
- Amazon Cognito
- Ping Identity
- Not listed
MFA with email one-time codes
- Amazon Cognito
- Ping Identity
- Not listed
Passwordless sign-in with one-time codes
- Amazon Cognito
- Ping Identity
- Not listed
Passkeys sign-in with biometrics and hardware keys
- Amazon Cognito
- Ping Identity
- Not listed
Prevent reuse of previous passwords
- Amazon Cognito
- Ping Identity
- Not listed
Customize access token scopes and claims at runtime
- Amazon Cognito
- Ping Identity
- Not listed
Support for refresh token rotation
- Amazon Cognito
- Ping Identity
- Not listed
Protect against malicious sign-in attempts
- Amazon Cognito
- Ping Identity
- Not listed
Log and analyze threat profiles and user activity
- Amazon Cognito
- Ping Identity
- Not listed
Risk-based adaptive authentication
- Amazon Cognito
- Ping Identity
- Not listed
Compromised credentials detection to protect against unsafe passwords
- Amazon Cognito
- Ping Identity
- Not listed
Export threat profiles and user activity
- Amazon Cognito
- Ping Identity
- Not listed
Multi-Region replication
- Amazon Cognito
- Ping Identity
- Not listed
Machine-to-machine authorization
- Amazon Cognito
- Add-on
- Ping Identity
- Not listed
Higher API RPS quota
- Amazon Cognito
- Add-on
- Ping Identity
- Not listed
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Which authentication & backend providers fit your needs?
Amazon Cognito features & plan notes
- AWS native
- Pay per MAU
- User pools
- 40 million users or more
- Sign-in with social, SAML, or OIDC providers
- Sign-in with username and password
- MFA with authenticator apps and SMS one-time codes
- Custom runtime action with Lambda triggers
- Customize managed login page with CSS
- 99.9% service level agreement
- Free tier of 10,000 MAUs per month (direct/social sign-in)
- Free tier of 50 MAUs per month for SAML/OIDC federation
- Available Advanced Security Features (ASF) add-on
Ping Identity features & plan notes
- Enterprise federation
- Orchestration
- Regulated industries
How to compare authentication & backend providers
Check how each provider defines an active user and separates consumer identity from enterprise organizations. SAML, MFA, custom domains and audit logs can be gated behind higher plans. A backend platform can also charge separately for storage, functions and traffic.
Browse Auth & Backend pricing